| Investor relations firms are firms hired by penny | | | | have an experienced and honest IR firm. If the firm |
| stock companies to publicize their business to the | | | | helps build a reputation of open communication |
| public and investor community. They are restricted | | | | between the company and its investors, it can help |
| from being compensated with stock to discourage | | | | assure the investors to ride out a bumpy road when |
| them from encouraging investors to buy. However, | | | | news isn't so good. A quality firm can also help |
| the investor relations firm can talk to investors about | | | | articulate the good news. A penny stock can have |
| the business of the company and the direction the | | | | the "greatest thing since sliced bread", but if no one |
| company is going in. | | | | knows about it, they will not buy the stock. |
| An investor relations firm needs to make sure that | | | | For the investment public, an IR firm can be used as |
| any and all information that it provides to investors is | | | | a customer service department for a penny stock |
| already public information. The information becomes | | | | company. As a shopper, you wouldn't buy a new flat |
| public when it is released through a company press | | | | screen television unless you got your questions |
| release. The IR firm cannot give investment advice | | | | answered, right? The same holds true for buying |
| such as a recommendation to buy a stock, price | | | | stocks. |
| performance or suitability for an investor's portfolio. | | | | Look for stocks that are represented by solid |
| An IR firm is simply there to build relationships with | | | | investor relations firms that have been in business for |
| the investment community and to be a means of | | | | several years. This is a good indicator that a |
| communication for the company. | | | | company appreciates the value of communication |
| It is very important for a penny stock company to | | | | with its shareholders. |